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| hello_tombranded | THE PORTFOLIO: ROUND 2 | RÉSUMÉ |
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Client: Horizon Holidays of Canada
Project: product brochure
Employer: DP&D Communications

Offering a unique, worry-free holiday experience is a cornerstone of the Horizon brand, and every itinerary is carefully planned and researched in person by senior management to guarantee the best possible experience. A measure of the brand’s strength is an industry high for repeat bookings.

The inspiration for the design came from an archival image of an old ocean-going cruise ship; it evokes the grandeur of the 'Golden Age' of traveling by sea when one did not go on a cruise, but on a 'passage.' This was an appropriate solution since Horizon prides itself on the un-hurried travel experience; contemporary relevance was added in the choice of font and the richly coloured imagery.

Project participation:
• Concept and design
• Image research on-site at client's office
• Ongoing status meetings with client
• Production
• Attended all press approvals

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